Actionable Steps
From a Brand Experience course where we created an engaging event to celebrate Adidas' 75th anniversary and highlight its sustainability initiatives. With a goal of climate neutrality by 2050, Adidas aims to lead in social impact, and our project focused on educating the audience about these efforts.
Art & Design: Aysia James
Research & Strategy: Robb Pearson
Media Plan: Qibing Wu
PR: Nyeka Weaver
It took 75 years to create a 100% eco-friendly shoe.
Introducing the
Samba Revive
Made with the planet in mind.
Bamboo Fiber
Breathable and hypoallergenic benefits
Sugar Cane
Biodegradable and durable alternative
Organic Cotton
Soft, sustainable, and chemical-free
You're invited to join the Revolution!
Uniting to fuse fashion with eco-consciousness.
Adidas is redefining what's possible by turning the old into something new. Join us for an exclusive event where expert shoe cobblers will demonstrate how the Samba Revive is crafted entirely from sustainable materials. Discover a product that not only looks good but also makes a positive impact.